What we do

Search Engine Marketing
Search Engine Marketing is a powerful channel and should be a core component of any online marketing program. Blue Cherry Group’s full service, proprietary technology and relationships with the engines enable advertisers to effectively scale programs to achieve results. With millions of keywords under management and a comprehensive approach including paid placement, paid inclusion and Search Engine Optimization, Blue Cherry Group is the clear leader in this space.

Effective Search Engine Marketing Requires A Comprehensive Solution.
Test, Measure, Scale Know which paid keywords convert to sales and optimize ROI on advertising investments with Yahoo!, Google and other paid search engines.
Paid Listings – Blue Cherry Group
manages keyword programs to metrics outlined by the client. Keywords are added on a daily, weekly or biweekly basis depending on performance, with the goal of sending high-quality, converting traffic.
Pay Per Click -
Through Blue Cherry Group’s proprietary technology, clients need to send only one data feed. Our Search experts manipulate the data feed to transform, optimize and deliver feeds for multiple Search Engines.

Affiliate Marketing Management
Affiliate Marketing is a fast-growing, performance-based channel for marketing your online business. In an Affiliate Program, you don’t pay for clicks or impressions, you pay for genuine, tracked sales. Thousands of publishers all over the world place your ads on their websites, feature your products, deals and offers, purchase ad placements, write marketing content and find many other ways to promote your business, and you don’t pay unless it converts into a sale.

Blue Cherry Group’s Team & You
Blue Cherry Group’s Team provides strategic affiliate marketing management designed to improve sales from the affiliate marketing channel.

Search Engine Optimization
All search engines crawl, index and rank Web sites, but advertisers cannot pay them to do so. Rather, increased natural search rankings are the result of successful Search Engine Optimization (SEO).

SEO is the process of maintaining a Web site's design and content in an effort to provide relevancy to search engines and visitors. The objective of an SEO program is to increase Web site visibility. Clients turn to Blue Cherry Group to improve rank for relevant search terms through the use of best practices without compromising the brand, voice or aesthetic of a Web site.

Blue Cherry Group’s Team & You
Blue Cherry Group’s SEO Team provides strategic consulting services designed to improve site rankings through search engine-friendly solutions. In-house search staff includes linguistic, analytical and copywriting experts. Blue Cherry Group’s SEO strategies are built around individual client needs and the stated site objectives.

Datafeed Management
Blue Cherry Group introduced Offerpoint, a proprietary data feed optimization tool, to acquire, segment, transform and produce customized data feeds.

Blue Cherry Group developed OfferPoint to automate cross-functional processes and scale data feed marketing programs. The OfferPoint technology focuses on distribution, data feed enablement, optimization and logistics to fully automate and improve data feed delivery and performance for valued clients.

Data feeds get products listed in search engines, shopping comparison engines and affiliate Web sites. Blue Cherry Group' solution enables advertisers to maximize the power of a data feed by expanding reach and improving relevancy as new distribution opportunities emerge every day.

* Search feeds
Yahoo! Search Submit and Google's AdAutomator
* Shopping feeds
Shopping comparison engines
* Affiliate feeds
Provide product feeds to affiliate publishers

If you are a publisher interested in accessing the data feed for a Blue Cherry Group client, please click here.