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Data feed management + Shopping Comparison Optimization

Datafeed Management - In 2007
Blue Cherry Group introduced FeedPoint, a proprietary data feed optimization tool, to acquire, segment, transform and produce customized data feeds.

Blue Cherry Group developed FeedPoint™ to automate cross-functional processes and scale data feed marketing programs. The FeedPoint™ techonolgy focuses on distribution, data feed enablement, optimization and logistics to fully automate and improve data feed delivery and performance for valued clients.

Data feeds get products listed in search engines, shopping comparison engines and affiliate Web sites. Blue Cherry Group' solution enables advertisers to maximize the power of a data feed by expanding reach and improving relevancy as new distribution opportunities emerge every day.

* Search feeds
Yahoo! Search Submit and Google's AdAutomator
* Shopping feeds
Shopping comparison engines
* Affiliate feeds
Provide product feeds to affiliate publishers



  
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